DC's New 52 reboot is one of the most significant things to happen to comics in decades. There's no doubt that DC has done well to make their comics reader-friendly by wiping away most of their continuity. It was a risky move, but the result has put DC back on top over Marvel with sales figures. With Marvel falling behind for the first time in years, it raises the question whether it's time for them to initiate a total reboot, in attempt to wipe their increasing convoluted continuity clean and become more accessible for new readers?
Yes Marvel Need To Reboot
1) Their Continuity Is Too Messy
One of the biggest challenges for new readers of Marvel comics is to try and come to terms with the X-Men continuity. Spanning for over fifty years, the X-Men books are almost unrecognisable to new readers. Gone is the Professor X and his X-Men vs. Magneto and his Brotherhood of mutants, replaced by a universe where former villains are now allies. Continuity isn't just messy when it comes to the X-Men though. Spider-Man suffered a continuity crisis when an editorial decision decided to have the devil, Mephisto erase Peter's marriage, and make everyone forget that Paeter Parker is Spider-Man. These are the kind of examples where it's easy to justify a Marvel reboot.
2) They Need More Characters From Diverse Backgrounds
Where Marvel has become seriously outdated is that they lack some diversity. Sure enough, Brian Michael Bendis is doing superb work on making Miles Morales an engaging, fresh character in Ultimate Spider-Man, while Ed Brubaker maintains the Falcon as one of my favourite characters, but Ultimate Marvel aside, they are still lacking. How would a reboot help introduce characters from different minorities? Characters such as The Incredible Hulk, Wolverine and Iron Man remain incredibly popular because they're over fifty-years-old. Resetting the clock would allow Marvel to give new characters from diverse backgrounds more extensive back stories and make them a core part of the Marvel Universe, rather than side characters. Marvel could incorporate Ultimate Nick Fury into the mainstream universe, or even create some new characters, as seen with Marcus Johnson from the recent Battle Scars series. It's time now for characters from diverse backgrounds to simply be more than just side characters.
No To A Reboot
1)Continuity Can Be Restored Easier
It was easier to see why DC chose the reboot The Justice League. The team had become outdated, irrelevant and aside from X-Men, had the most confusing continuity in comics. They needed a new slate. Marvel is lucky not to be in that position just yet. While they've been going on a little over-board on events lately, it's becoming clearer that they know what's working and what's not. With financial struggles, Marvel was forced to cancel titles such as Alpha Flight, Dark Wolverine, X-23 and Iron Man 2.0. With the excess weight taken off, Marvel should have time to focus on making their existing lines better. An example should be the work of Dan Slott on The Amazing Spider-Man series. When Slott took charge, he had the duty of recovering the series from the One More Day mess left behind by JMS and Joe Quesada. Now, Spidey is one of the most fun comics around. More writers need to focus on wiping away what didn't work before, and bringing back the characteristics that made the superheroes so engaging in the first place.
2) Their Characters have Come Too Far
Another problem with a company ride reboot would be that it would undermine the journeys that Marvel's characters have taken over the past years. Writers such as Grant Morrison, Joss Whedon and Jason Aaron have worked hard to strongly develop characters like Cyclops and Wolverine. Would all that be diminished if the X-Men line rebooted?
The same applies to characters like Bucky Barnes and The Scarlett Witch. Both characters have had writers spend years developing them, so it's difficult to imagine a reboot wiping their continuity clean. DC showed how ruthless they can be when Wally West was cut from the New 52 relaunch. I would hate to see that happen to any of my favourite Marvel characters.
Will Marvel reboot? In my opinion, Marvel is likely going to judge the future of their comic line by how well their event Avengers vs. X-Men is received. If the event reaches mainstream publicity and sales are good, I can imagine Marvel will hold off a reboot and spin great stories off AVX, similar to what happened with Civil War. If AVX fails to impress, I feel as if maybe Marvel will probably initiate a reboot. After all, if the top two teams Marvel has battling each other can't succeed, then it's definitely time to go back to the drawing board. There seems to be a trend with comics lately, as if they're aspiring to be like the 90′s again, with over the top art, page after page of heroes fighting and little substance. Marvel also really need to turn this around if they want to keep on top of DC in the future.
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